In the noisy digital world, brands are scrambling to find new ways to stand out. One app is rewriting the rules of engagement: TikTok.Joseph Plazo, has crafted viral campaigns that redefine TikTok marketing. The difference? He fuses storytelling with algorithm mastery.“TikTok is a mirror of identity, not a marketplace,” says the thought leader.… Read More

At a gathering of students and young professionals in Manila, Joseph Plazo, voiced concerns that many in his field tend to ignore.His argument was not anti-technology, but pro-governance.“Delegating execution does not mean abdicating responsibility.”???? **The Model Is Perfect. The Context Is Missing.**Mr. Plazo is not a critic from the fringe.… Read More